Online Video Marketing Training

57434411Online video marketing is a great way to get noticed by search engines like Google. In fact, search engines are pushing the “universal search” movement that provide search results that include a blend of images, maps, and video. This means search engines will look more favorably on video content for the top spots on their result pages.

Video Builds a Relationship with Potential Patients

But being noticed by search engines isn’t the only reason to use internet videos. Online video is one of the best venues to engage potential patients. It allows physician practices to communicate a message on multiple levels - via visual imagery, the spoken word, music and visual text. More importantly, videos allow potential patients to gain a level of comfort with you and your services before even stepping foot into your practice.

Make Your Own Videos

Practices don’t have to hire a professional film crew to produce effective videos for use on the internet. We teach you how to create, edit, and post your videos online.

Our Video training shows you how to:

  • Map out your strategy
  • Select tools for filming your video
  • Create video content
  • Produce and edit your video
  • Optimize your video
  • Where to post your video online
  • Measure outcomes vs. outputs
  • Which affordable video cameras we recommend

For more information please contact us.